Farmer Video – East Of England Show 2011

Posted on June 21, 2011 by andylong

We produced a couple of targeted videos for the east of England show recently. We decided to produce one as a type of ‘farmer video’ and then another one to cover the ‘people and events’ associated with the show. Events like these are crammed full of farm animals, members of the public, farmers and businesses who ideally want to interact with each other. Of course, it is up to the event organisers to make this happen in the easiest possible way. Continue reading →

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Scientific Videos Should Be Clinical

Posted on May 27, 2011 by andylong

Well, not exactly clinical in all cases -- depends on your products and applications, of course!

Seriously though, scientific videos do need to be clear, precise and present selling points at every opportunity. You can see from the video below that we have mixed product shots and corporate messages together. The client wanted to emphasise their product expertise and support structure and this came across loud and clear in this video.

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Restaurant Video

Posted on May 26, 2011 by andylong

What makes a good restaurant video?

This very much depends on whether you want a more serious or laid back video production. Some restaurant owners prefer a jolly approach in terms of shots and the narration. Or, you may want to go for a more serious voice over and concentrate on the food and surroundings.

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What Makes A Good Product Video

Posted on March 26, 2011 by andylong

How long have you got?

Seriously, there are so many variables here and we’ll cover some of the fundamental points in much more detail in other posts. For now, I’ll talk about the general rules and if followed correctly, these can make the difference between an ‘OK’ video and a great one. Continue reading →

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How Conditions Can Dictate What You Do On The Shoot

Posted on March 12, 2011 by andylong

Sometimes you just have to hold your hand up and accept that outside forces can affect the way you look at a video shoot.

poor lighting is a big problem with video

rain does not mean stop play

A good example of this was a recent job we did for a scientific manufacturer and supplier in London. They were based in an industrial area in the south of the City and it just happened to be a very overcast day. Continue reading →

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Recording Mic Tips And Advice

Posted on February 4, 2011 by andylong

Looking for a recording mic? Well, let’s see if we can help you out.

The first thing to consider is what you are going to

be recording and what the environmental conditions are. So, let’s break this down into types of recording microphones and where they are commonly used. Continue reading →

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Boston Terrier Video

Posted on January 16, 2011 by andylong

A bit of fun here, but someone we know on twitter (just do a search for ‘coopertheboston’) sent us a basic video of their dog playing in the park. We spent an hour or so editing it and added a soundtrack.

The end product is a rather nice (and fun) video for the owner which includes snippets of video taken from their dv camera.  There are no voices or sound to the main video as we have muted this and added the music instead. We then used a series of fade ins and outs as well as slow motion and speeded up effects.

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3 Point Lighting – Quick Tutorial And Advice

Posted on January 15, 2011 by andylong

The 3 point lighting effect is one of the best set ups for many different situations and applications. It is used in many low and high budget movies, amateur productions and even corporate videos. Continue reading →

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Record A Voice With Quality Tools

Posted on December 23, 2010 by andylong

If you want to record a voice as a narration or main part of a video, you need decent kit. I am not saying that you have to get the latest and most expensive audio controllers or mixers, like the one shown in the image, but sound is so important to your end product and should not be compromised in any way! Continue reading →

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Business Videos

Posted on December 20, 2010 by andylong

Business videos can be used to describe your business through actual footage for your company and business or basic video from other sources. As long as it is a visual representation of the services and products you offer, then fine.

Here is a video which includes video images, animation and effects taken from stock houses. Although this video does the job in terms of visual impact, the costs for producing it were quite low. This is due to the fact that all content shown here is not from the business location -- it was all done on a PC in a few hours using other sources.

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